UpTrajectory Review

Shift Your Leadership Mindset to Drive Business Growth

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UpTrajectory Review

Len Jessup argues in Entrepreneur that leaders who drive real innovation abandon an employee mindset — protecting position, avoiding risk, waiting for permission — and adopt a founder mindset. He names three shifts anyone can make. The piece runs short, likely under 1,200 words, and the excerpt gives only the thesis. We suspect Jessup, a former business school dean, grounds his argument in case studies of mid-career managers who pivoted their organizations. The founder-versus-employee framing is not new; Clayton Christensen and Peter Drucker built careers on similar distinctions. Jessup's contribution lies in his insistence that the shift is behavioral, not innate — a claim worth testing against your own calendar.

For a small-business operator, the stakes are immediate. You likely hired people who once worked for large companies. They bring useful discipline, but they also bring habits that can stall a 20-person firm: escalation of minor decisions, reluctance to spend without a committee, and a preference for safe, incremental projects. If your operations manager still thinks like a division head at a Fortune 500 company, you will move slowly and burn cash on process. Jessup's framework gives you a diagnostic. Ask whether each senior person acts like an owner of outcomes or a custodian of tasks. The answer predicts who will help you grow and who will hold you steady — which is not always the same person.

We agree with the core premise. The distinction between protecting a role and building a venture is real, and it shows up in daily choices: whether someone brings you a solution or a problem, whether they treat a budget as a ceiling or a tool. We are skeptical of the promise that three shifts work for anyone. Mindset training fails when incentives reward caution. If your bonus structure pays for zero missed quarters, do not expect managers to take founder-style risks. Jessup likely underweights this. The article also risks a survivorship bias: founders who failed rarely write about their mindset. Still, the behavioral focus is a useful corrective to the vague advice that leaders should be more visionary.

The second-order effects cut in two directions. Pushing a founder mindset on employees without granting them founder-level authority breeds cynicism. People will act bold in meetings and cautious in practice. You also risk losing your best operators: some employees do not want to think like founders, and forcing the shift can push them out. On the other hand, if you succeed, you free yourself from the bottleneck of every decision. That changes your job from chief problem-solver to chief capital allocator — a harder, lonier role. The cost of the shift is not a workshop fee. It is the time you spend coaching, the mistakes you tolerate, and the control you surrender.

Watch how your team behaves in the next two quarters. Track who initiates a project without being asked, who cuts a low-value process, and who brings you a decision with a recommendation. Those are the behaviors Jessup describes. If you see none, the problem is likely your incentives or your own risk aversion, not their mindset. You could also run a simple test: give one manager a small budget and full authority over a defined project. See whether they act like an owner. If you want a deeper dive, read the original piece and compare Jessup's three shifts against your current performance reviews. Then rewrite one review criterion to reward founder behavior — not talk, but action.

“The leaders who unlock real innovation stop thinking like employees protecting their position and start thinking like founders.” — Entrepreneur

Takeaway: Audit one senior manager this month: give them a small budget and full authority over a project, and watch whether they act like an owner.

Excerpt from the original — Entrepreneur

The leaders who unlock real innovation stop thinking like employees protecting their position and start thinking like founders — and it comes down to three shifts anyone can make.